More and more students are going online for college
due to the ability to live at home, keep working, maintain a flexible
schedule, and in many cases, save fistfuls of cash. More and more,
traditional brick-and-mortar schools are developing a variety of online
degrees and programs. The Huffington Post recently reported that 6.1 million students were studying online in 2010, and the number appears to be rising. But how do these affordable online programs stack up with employers?
The
US News and World Report, which has long been the standard for college
rankings, has finally developed a similar ranking system for online
degrees. The report ranked nearly 200 Bachelor's programs, and over 500
Master's programs with over 80% of the coursework done online, across a
variety of fields. Perhaps surprisingly, the top-ranked online programs
were all developed by private and public brick-and-mortar institutions.
Top-tier
universities are clearly seeing online education as an important part
of a sustainable revenue strategy. Pace University and Florida Institute
of Technology stood out across multiple categories, from Faculty
Credentials and Training, to Student Services and Technology, to Student
Engagement and Assessment.
Another useful ranking report, this one about the most affordable online degree programs, was done by toponlinecolleges.org.
It ranks schools by cost per credit hour. None of the top-ranked
programs from the US News and World Report ranking appeared in the Top
Online Colleges ranking. Instead, the top colleges were Liberty
University, Ivy Bridge, Capella University, and others demonstrating a
mix of traditional programs, all-online not-for-profits, and for-profit
institutions.
The
market is in a state of transition right now--online colleges can't be
ranked by traditional schools' criteria, since most of the students are
mid-career or have already pursued some higher education. Employers will
look to long-trusted reports like US News', but the criteria for both
"top" colleges and most affordable need to evolve to reflect return on
investment.
Affordability
is not just the up-front cost of a degree. Many students will incur
additional, unexpected costs by going to a lesser quality school.
Contingencies are everywhere: assistant professors that are spread too
thin to answer questions; lack of administrative staff to help with
choosing classes or financial aid services assistance, even the
realization that the online school you chose is not challenging enough,
can all be crippling.
The University of Phoenix, ranks in the top most affordable colleges, with one of the highest enrollment rates. But students report running
into clerical and administrative difficulty in registering for classes.
In fact, it is ranked among the lowest for attrition--only 16% of
students graduate as ranked by the Federal standard. Employers might
sneer at a school with such a hit-and-miss reputation.
In
a market as competitive as the present one, it's important to balance
the idea of affordability in the short term, with the return on
investment in the long term. One of the best ways to combine your
research of rankings is to explore consumer reports and talk to alumni.
Shelling out a couple more fistfuls of cash now might allow you to earn
quite a few more in the job market.
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