Monday, May 7, 2012

The Best Online Careers For Graduates with Communication Degrees

Communications is an extremely popular choice for undergraduate major as well as choice for traditional masters programs and other grad classes through distance learning, should students be looking for an advanced degree. However, many graduates are wondering if the future filled with big dreams for your communication specialties, as well as anxiety over the marketability of their skills.

The worries may be misplaced as a Communications degree is often suitable for a wide variety of industries, which means you need to do some narrowing down yourself. One of the best career fields for communication graduates is online business development. If you like the idea of working over the Internet, consider these potential (and potentially lucrative) digital jobs.

Social Media Management: Social media management positions take all the social network tasks people do normally - Facebook updates, Tweets, LinkedIn profiles, Pinterest boards - and use them for business purposes. The key is successfully maintaining real conversations with customers and answers all their questions. Businesses do not always have people skilled in this type of communication, so they need to hire outsiders with the appropriate talent. If you have the ability to create short, compelling answers and treat responses as though they come from real people, this career may be ideal.

Brand Management: Brand management is very similar to social media management, with a couple of key differences. While social media positions focus primarily on social networks, brand management includes a wider degree of marketing techniques. Graphic design and website development may be prominent features. Other aspects of brand management are setting long-term strategies, understanding demographic trends, marketing and psychology. You may be hired in a specialized field, such as blog writing or forum monitoring, or launch the next Nike.

Web Design: Web design covers building advanced and interactive websites, from creating the look and feel of them, to selecting the required features. Fortunately, many communication degrees teach the basics of web design. If your degree included web-based courses, web design is a very strong field among firms looking to create an Internet presence. In web design you can work with programmers and graphic designers to create ideal web pages which communicate key messages to customers, answer their questions with minimal effort, and making the transaction process as painless as possible.

Web Production: Web production tends to be a broader field than web design, incorporating the creation of online objects for many marketing purposes. Online videos can be posted and embedded in many sites. Images announcing special offers, new information or discounts can be created and then moved into the appropriate online channels for maximum exposure. Multimedia tutorials and introductions can be programmed and made available at the correct times. All these tasks have room for a talented communications specialist with a knowledge of the Internet.

Internet Marketing: Internet marketing links traditional marketing strategies with the new world of online communication. This field is more suitable if you prefer working in strategy, transitioning a company’s old marketing format into an Internet-applicable model. Small businesses may be interested in communication specialists who can head their entire marketing processes and find ways to communicate effectively with only consumers. If you like building projects from the ground up, internet marketing is a booming industry.

Even if none of these hot jobs tickles your fancy, don’t give up on your online-communication dreams. New fields are being created all the time, and the list goes far beyond these few popular fields. As time passes, more and more fields incorporate online elements in their production cycles, so find an industry you enjoy and start pursuing it!

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